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WTM LONDON 2026

WTM - World Travel Market London 2026

Visit Finland returns to WTM 3rd – 5th November, in 2026 – Pre-registration now open!
Visit Finland will host a Finland’s national stand, with 12 tables. The stand will be located in a close vicinity of the other Nordic countries attending. 
 
Is WTM for you?
World Travel Market London is the world's most influential travel and tourism expo and it is a 3-day event filled with meetings between suppliers, buyers, media, tech solution providers, and tourism boards, as well as seminars, fireside chats and speakers talking about latest travel trends and developments - held the first week of November. World Travel Market allows suppliers a great chance to connect not only with the UK buyers, but with the global audience as well. More than 5000 buyers attended WTM in 2025, with the interest to meet with Accommodation providers (89%), DMCs (67%), Tour Operators (61%), Activity providers (44%) and Tourism Boards (55%).

Typically, the days would look similar to this:

Monday 2nd November
Individual arrive to London
Welcome dinner with Visit Finland and fellow stand sharers

Tuesday 3rd November 
First expo day 9:30-18:00

Wednesday 4th November
Second expo day 9:30-18:00
Nordic Networking Drinks event in the evening with UK based tour operators (together with Norway, Sweden and Denmark)

Thursday 5th November 
Final expo day 9:30-17:00
Individual departures
 
 
Participation fee: EUR 5900 + VAT (up to 2 representatives per company)
 
Participation fee includes:
  • Participation, meeting calendars and badges for up to 2 people 
  • One meeting table per company/organisation
  • Access to the official WTM meeting-booking platform, Connect ME. Meeting calendars per every badge holder.
  • Catering during the expo days
  • Welcome dinner
  • Participation at the Nordic Networking Drinks event on Wednesday
  • Assistance before and during WTM
     
Does not include:
  • Accommodation
  • Flight tickets
  • Any additional travel nor food/beverage